We went to see In Search of a Midnight Kiss about a month ago, maybe more. It’s a quirky artistic movie, with a quirky artistic character who at one point mentions that she likes to take photos of shoes, and publishes them on her quirky artistic website called “thelostshoeproject.com”. Seeing this, I was sitting in the cinema burning with curiosity. I had to know if the website really exists, and really does have photos of lost shoes. …but then I forgot all about it ….until now.

thelostshoeproject.com

So looking at it now, I was expecting to either find:

A website created by the official makers of the movie (possibly pretending to be someone’s quirky artistic lost shoe project)

A fan website dedicated to the movie

A holding page grabbed by some domain name parking search engine optimising asswipe.

But I’m not sure what to make of this site. It does really exist, and has photos of lost shoes. No mention of the movie, but a very personal little account of what the site is about, complete with a very personal looking email address. “Have you found a lost shoe? Send me a picture and tell me your story…”, and an unpolished “coming soon” section, all of which makes me think it is not an official site by the makers of the movie.

Maybe this is some clever double-bluffing. It could all be designed to harvest email addresses or generate confused blog posts like this, which help promote the movie.

Or am I being too cynical. It really is someone’s little quirky artistic pet project, which the script writer randomly came across and decided to write into the movie. 

….Nah! Surely not. There’s only one way to find out. Anyone lost a shoe?